Latest news & insights
To gauge consumer understanding, Kantar TNS UK has launched the GDPR Awareness Index, a monthly survey of consumers to assess their knowledge of the General Data Protection Regulation. The inaugural survey of 1236 GB adults shows that consumer understanding of GDPR is poor.
When buying decisions are delegated to algorithms, what is the role of the marketer? Phil Sutcliffe believes practitioners will need to increasingly jolt consumers into taking notice – and brand activism might just trump AI
How can banks redefine themselves for a digital age, creating moments that drive revenue and deliver a coherent brand experience?
Although adoption of digital payments has been driven by younger generations, it is the older consumers, with buying power and savings who present the greatest opportunity for banks to capitilise on.
The best new beauty brands are rethinking the moments they share with their customers entirely for the digital age. What are the keys to their success?
Latest press releases
Global research agency Kantar TNS today announced the appointment of Tom Crawford as Insights Planner, UK.
Ahead of the General Data Protection Regulation (GDPR) coming into effect on 25 May, new research from Kantar TNS has revealed that most consumers are unaware of the changes being introduced.
Kantar TNS UK are pleased to announce that Amy Cashman has been promoted to UK Managing Director.
Preriit Souda, Data Science Director, wins the prestigious 'Best Paper' Award at the ESOMAR Congress.
Since its inception two years ago, Kantar TNS UK’s analytics and data science business has grown rapidly and has recently made six new hires to keep up with client demand.