Car manufacturers in the race for a connected future

Eight in 10 new cars will be connected by 2020, yet consumers are still in the dark about the benefits of car connectivity with four in 10 drivers (39%) unaware that these features exist in their own vehicles. Find out more

May 2016 | Automotive

Harnessing the power of the crowd to innovate against moments of opportunity

Alice Moss, Qualitative Lead for FMCG and Retail at TNS UK, offers insights about aligning a crowd of creative minds around a single consumer moment to produce ideas that both captivate and compel. Find out more

| Research methods

Building better brand experiences in the touchpoint revolution

Brands are now the sum of consumer experiences – and marketers are in the business of selling customer journeys rather than simply stand-alone products. Read full article

| Digital strategy
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Latest news & insights

The moment that…millennials rewrote the rules on car usage
The moment that…millennials rewrote the rules on car usage

Once upon a time baby boomers were teenagers, the American dream was gold and owning a car was the ultimate status symbol. The automotive industry enjoyed limitless enthusiasm from its customers since so many important moments in their everyday lives depended on the freedom their vehicles provided.

June 2017
The moment that...technology and snacking collided
The moment that...technology and snacking collided

As people’s snacking behavior changes, new opportunities arise for snack food brands to update and innovate around key moments.

June 2017
The moment that…travelling got personal
The moment that…travelling got personal

As digital technology revolutionises how people plan and book holidays, the travel industry has evolved to capture the power of the moment more than ever before.

May 2017
Laptop image: Current Account Switching Index - Three years on
Laptop image: Current Account Switching Index - Three years on

The Current Account Switching Service (CASS) was designed to create a more level playing field across banks and to encourage more choice in personal and small business banking.

May 2017
Keeping Pace with Connected Consumers: Brand and Communication Tracking in the Age of Digital
Keeping Pace with Connected Consumers: Brand and Communication Tracking in the Age of Digital

Helen Rowe, ‎Head of Brand & Communications Tracking at Kantar TNS UK, reveals how today’s connected landscape has fundamentally changed brand and communications tracking. To keep pace, businesses must rethink how they measure and what they do with the measurements they derive.

Latest press releases

Since its inception two years ago, Kantar TNS UK’s analytics and data science business has grown rapidly and has recently made six new hires to keep up with client demand.

16 February 2017

New analysis of why some Christmas adverts fail finds that novelty, emotional connection and relevance are all critical to persuade consumers to part with their cash.

12 December 2016

Leading research agency, Kantar TNS, is delighted to be named winner of four highly acclaimed awards at the distinguished Market Research Society Awards, held at Supernova London last night.

06 December 2016

More customers are switching their current accounts from the traditional Big 4 banks to established challenger banks, as new research pinpoints what really lures people from one bank to another.

05 December 2016

Kantar TNS is pleased to announce that, 'The Grocer magazine' has named FMCG & Retail’s Ed Mott as one of the country’s top, up-and-coming talents in the grocery, retail, wholesale and supplier market.

16 November 2016